Challenge

Out There Yoga is an event company in Tucson, AZ which hosts outdoor yoga events for the community. Their main mission is to create a community of outdoor and yoga lovers to come together to enjoy the outdoors together.

This was a brand redesign project for an outdoor yoga event group called Out There Yoga. The goal was to create an entire new visual identity including new logo, colors, and fonts. The client wanted something that paid homage to their original logo, but with an updated modern twist.